Goodcall vs Upfirst
Shops with long calls who want predictable bills (no per-minute charges)
Estimate, not a vendor claim: 5 missed calls/week × 40% close rate × $350 avg job. Change the numbers to match your shop.
Low-volume shops wanting per-call billing
Estimate, not a vendor claim: 5 missed calls/week × 40% close rate × $350 avg job. Change the numbers to match your shop.
Side-by-side
| Goodcall | Upfirst | |
|---|---|---|
| Type | Standard | Standard |
| Lowest listed plan | Starter: $79/mo | Starter: $24.95/mo |
| Highest listed plan | Scale: $299/mo | Scale: $299/mo |
| Plans listed | 3 | 4 |
| Billing | Per unique customer per month | Per call |
| Free trial | Free demo agent | — |
| Contract | Monthly | Monthly or annual (save 20%) |
| After hours | 24/7 | 24/7 |
| Integrations | Zapier, API/MCP external tools | — |
| Best for | Shops with long calls who want predictable bills (no per-minute charges) | Low-volume shops wanting per-call billing |
| Price verified | 2026-10-13 | 2026-10-13 |
Choose Goodcall if… / Choose Upfirst if…
- + Publishes its prices openly
- + Try before you buy: Free demo agent
- + Publishes its prices openly
- + Billed per call, so long calls don't cost more
Based on each vendor's published pricing and documentation.
Full plan lists for Goodcall and UpfirstRead more ▾
Goodcall plans
| Plan | List price | Notes |
|---|---|---|
| Starter | $79/mo | 100 unique customers/mo, then $0.79 each |
| Growth | $129/mo | 500 unique customers/mo, then $0.26 each |
| Scale | $299/mo | 2,000 unique customers/mo, then $0.15 each |
Source: https://www.goodcall.com/pricing · verified on 2026-10-13. Prices in USD as listed by the vendor; taxes, setup fees and usage overages may apply.
Upfirst plans
| Plan | List price | Notes |
|---|---|---|
| Starter | $24.95/mo | 30 calls; $1.50/extra call |
| Premium | $59.95/mo | 90 calls; $1/extra call |
| Pro | $159.95/mo | 300 calls; $0.75/extra call |
| Scale | $299/mo | 600 calls; $0.70/extra call |
Source: https://upfirst.ai/pricing · verified on 2026-10-13. Prices in USD as listed by the vendor; taxes, setup fees and usage overages may apply.
FAQ
Is Goodcall cheaper than Upfirst?
By listed starting price, Upfirst is cheaper (From $79/mo vs From $24.95/mo, verified 2026-10-13). The total depends on your users, calls or minutes.
Which has a free trial?
Goodcall: Free demo agent. Upfirst: not stated on vendor site.
Do I need a contract?
Goodcall: Monthly. Upfirst: Monthly or annual (save 20%).
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